Why data is better than gold at Lore Group’s Pulitzer Amsterdam

The brand

Lore Group is an international hospitality company that designs, transforms, manages, and operates hotel and food and drink concepts in notable cities across Europe and the United States. Thoughtful design and interesting use of space is at the core of the brand.

One of the feathers in the group’s cap is Pulitzer Amsterdam, which offers intimate guest rooms, tranquil inner gardens, multiple meeting and event spaces, a garden café, an award winning bar, and a restaurant serving simple yet beautifully crafted dishes. Pulitzer Amsterdam is a unique blend of traditional Dutch craftsmanship and modern design nestled amongst the city’s most iconic canals.

The challenge

The Lore Group was an early adopter of Revinate, leveraging the platform to collect guest feedback and conduct marketing since July 2017. At the time, it was important for the group to have brand-level reporting and the ability to market from the group

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